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Common European Adder
Habitat and Mode of Life
The common (European) adder is extremely wide-spread across the globe. The common adder owes its German name “Kreuzotter” (“cross adder”) to the broad zigzagged band on its back, or so-called “cross” in German. The Latin genus vipera, an abbreviation of vivipara, indicates the mode of reproduction of the live-bearing common adder. The common adder is a venomous snake, which, however, tries to flee when in danger.
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Product Piracy
Counterfeiting takes place in almost all economic sectors – textiles, watches, car parts, machine parts, tools, accessories, software and medicines. Some counterfeits are easy to recognise, others are so well-executed that even experts have difficulty distinguishing between original and imitation. This DVD covers the development of a product from idea to manufacture. Once a product has become a trademark, product pirates appear on the scene.